Has audio marketing become a dead subject? On the contrary, audio marketing is still very much alive and doing well. Even in this age of massive video presentation, audio still has its place. You would think that by now, those using audio would automatically switch to using video for representing their businesses, but as any hard core audio person knows, you simply can’t beat audio for its overall simplicity.

Audio is still being used today in Internet marketing. Many of today’s big marketers record their teleseminars and other presentations for their customers and subscribers. For example, a marketer may record a short audio that explains about a particular topic such as article marketing and use it to give away to people who sign up for their lists.

Some marketers still use audio on their web sites to explain things to their potential customers. Audio is still very much a part of Internet marketing in this world of video. So don’t let people tell you that audio marketing is dead because it isn’t. People still use it more than you think. It is just that video is in the forefront right now, and will be for quite some time, but audio is right behind. Perhaps what makes audio so wonderful is the fact that you don’t have to be near it to benefit from it, whereas with video, it requires your full undivided attention in order to get something out of it. You could be listening to an audio from clear across the room, or even if you’re in another room.

However, with video, you have to be right up close to it in order to benefit. Now this isn’t to say that video isn’t good because it is and it has done some really great things for Internet marketing. However, it is just that with audio, you can just let it play and you could be doing something else at the same time while you’re listening. Audio is great because the files are much smaller than video files which means that you can store more of them onto a portable player.

Also what makes audio so great is the fact that if you don’t feel like fixing your hair, you don’t need to when you do an audio presentation because people can’t see your hair. A matter of fact, you can do an audio without anything on and nobody will notice. Just don’t try that with video because it wouldn’t go over well in the Internet marketing community.